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Conversational Analytics: The Future of Data-Driven Marketing
Marketing today is more complex than ever. The average brand manages campaigns across more than ten platforms. Data lives in silos....
Greg McConnell
6 hours ago5 min read


Harnessing AI for Game-Changing Marketing Insights
Marketing is evolving at lightning speed. The old ways of guessing what customers want no longer cut it. Today, ai marketing optimization...
Kevin Wassong
3 days ago3 min read


The 8 Hidden Drains on Marketing Performance (and How to Stop Them)
Marketing leaders are under pressure like never before. Media costs keep rising. Channels are multiplying. Stakeholders demand proof of...
Greg McConnell
Sep 294 min read
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